Launch your expert podcast
My name is Jens and I teach Experts, Coaches and Business Owners like YOU how to build successful podcasts from start to finish.
Join me now, so you can grow your audience and share your message confidently and fully aligned to your existing business.
Hear what my community is saying
Jens helped me launch my podcast recently. He has a way of explaining things in a calm, gentle manner without making you feel silly if you don't understand all the tech.
My biggest worry was the tech and sound side of things, but Jens guided me through each step. He walked me through my set up so that I have the best sound I could have as well.
I couldn't have asked for a better teacher and I would advise anyone looking to get in to podcasting to seek help from Jens, learn from his wealth of knowledge and make setting up a podcast a painless process.
Landscape photographer and retreat leader in the Highlands of Scotland
I'm glad to have had Jens by my side when I was recording my online course.
During recordings, I always had a checklist with his most important tips next to me - that was a game changer!
In addition, he did an amazing job with explaining my recording app to me quickly. With his help, I mastered the most important functions and didn't have to spend a lot of time researching.
I have some voiceover experience, because I once was a host at the university radio - but have now realized that radio and recording are two worlds. Thanks to Jens' feedback on the first recordings, my audio doesn't sound so overly cheerful now, but "normal" and pleasant.
My recordings sound absolutely professional thanks to him. I regularly get praise for it by my customers.
Copywriter for Solo Business Owners
It was a real pleasure working with Jens. He is very approachable, patient and genuinely interested in helping his clients to improve their podcasting.
I had great advice from him on how to optimise the sound quality on my podcast and how to use the microphone correctly. Even with my basic equipment, he transformed the sound in a very good way.
Thank you, Jens!
Blue Bottle Coaching
Meet Your Expert Coach
Hey, I am Jens
Podcast Coach & Tech Expert and founder of Life Actually Podcast.
I created the Launch & Grow Your Expert Podcast program because I wanted to provide experts like you with a clear, step-by-step guide to launch your podcast, create a new channel to connect with your community and build your audience.
I have helped dozens of experts to take their podcast from idea to a professional sounding production without wasting money on unsuitable equipment or exorbitant time away from their actual business.
Why You should start an Expert Podcast?
Podcasting is THE Superior Marketing Medium
Whether you are an expert, personal brand or company, building an audience and getting your authentic message out, is key.
Podcasting is an untapped expert channel because of where it’s at in its popularity journey. There are only 2 million podcasts on Apple podcasts from which 60% only published one episode, that’s nothing compared to the number of blogs online today.
Starting a podcast in 2021 is like starting a blog in 2008.
Podcasting is an untapped marketing medium for your business.
There’s a level of connection that happens between the host and the listener that’s so much deeper and more authentic. This is the kind of connection people are looking for from brands and businesses today.
It’s the connection that will make people ultimately choose you and your services over others.
You can hire someone to write a blog post for you, but you can’t hire someone to speak on your behalf.
Podcasting provides you with a real opportunity to let your authenticity shine and build a loyal audience. You can communicate your why, intention, mission and values to your ideal audience.
The podcast industry is still authentic.
We live in a day and age where audiences have a wide choice. People no longer just choose a brand because it’s easily accessible. They want to understand your why, values and what causes you support.
Podcasting is personal.
Once the listener is invested, the life-long brand loyalty can begin.
The Future of Podcasts is BRIGHT
Forecasts suggest that the number of podcast listeners will surpass 160 Million by 2023.
An incredible 74% of podcast audience listen to podcasts to learn something new. There is a real opportunity for experts like you to grow your audience by sharing value and knowledge.
67% of podcast audiences are made up of people between 18 and 44 years old and there is a remarkable 50/50 split between male and female listeners, so you can tap into a uniquely diverse demographic.
Interestingly, Podcast listeners are statistically more affluent and earn a higher salary.
Podcasts fit flexibly into everybody’s daily schedules
Whilst commuters used to be the number one listener, with 90% of podcast consumers preferring to listen to a podcast at home the listener landscape has changed significantly to include more households, globally.
The average time spent on an Instagram post is 10 Seconds, The average view duration on a YouTube video is about half the length of the video itself with content creators having to think of more innovative ways to engage their viewers to compete with the enormous volume of video content available on all social media channels.
Podcasts are the untapped medium and most podcast consumers will listen to between 76% and 100% of all the podcasts downloaded to their devices, with an incredible average listening time of 30 minutes!
We live in a fast world and social media marketing has become a saturated medium.
join me & other experts
Choose to take advantage of a podcast for your business, to leverage your expertise audibly and through the power of a podcast.
let’s get started today!